There are five questions we will answer to fully inform you on KeyWI's integration with Google Analytics:
If you still have questions afterwords, let us know via the chat!
If you see a red error message after you click Allow saying: unauthorized to make this request, you don’t have enough rights in Google Analytics to give access. Continue to the next question or contact your manager, developer or agency who has full rights.
Great! Now you’ve added Google Analytics to KeyWI.
Want to make changes to the domain that is linked? Click on ‘Google Analytics connected’.
Want to connect with a different Google Account? Click the red button below ‘Switch Google account’. Please be advised that you will need to reconnect all selected integrations.
If you want to connect Analytics later or change the connection you can do so in the Account page > Integrations.
Beware that connecting a Analytics account for a different domain to your personal assistant can confuse the assistant and break it. Instead create a new project and start onboarding again.
To manage your analytics owners, users and permissions you can follow this guide by Google. It also explains how to add and remove users from Analytics.
To give you digital marketing tasks and share insights in performance in our Analytics dashboard KeyWI needs to analyse data. A lot of data. And valuable data is in Google Analytics. Google Analytics measures website traffic, audience, behaviour and conversion data.
Google Analytics carries website traffic and visitor data. The tool helps anyone with a website to understand how they are performing in the search landscape. However, these insights can be quite overwhelming if you don’t know what to do with them.
A beginner’s guide to Google Analytics can be found here.
The following data is collected from your Google Analytics account:
All data is used in creating a personal search engine marketing assistant for you.
Yes, an Analytics integration is not yet required. The KeyWI assistant does not work without Google Search Console integration and a Google Ads account connected. To create a personalised search engine marketing assistant we need to understand your target audience, how they search and what content they interact with. This is only possible by connecting these web performance tools.
If you have any questions, send us a message in the chat.