In this post you will read:
What is a SEO competitor analysis?
Do you often check the website of your competitors to see what they are and aren't doing? Maybe you would rather like to know how your competitor is performing in search marketing. Which keywords are competitors ranking for and which not yet. You could use these insights to adjust your SEO strategy, but it is also a great benchmark for your performance. You don't really know how you are doing until you are able to compare. In the image below you will see a sneak preview of what you can expect in our KeyWI advisor.
In your competitor dashboard you can track the following insights:
- Total search volume for relevant keywords
- Visibility share of your site vs. total search volume
- Average monthly number of visitors of competition
- Average monthly number of visitors of your site
- Average rank of your competitors (for the keywords we are tracking)
- Estimated traffic of your competitors (for the keywords we are tracking)
- Number of keywords your competitors are ranking top 1-3 for (for the keywords we are tracking)
- Number of keywords your competitors are ranking top 4-10 for (for the keywords we are tracking)
Besides these search insights you are able to mark competitors as "Important". You will then be able to see how these competitors are performing in search in one overview.
How can I start monitoring my competitors with KeyWI?
Do you want to start monitoring your competitors? The only thing you need to do, is follow these 4 steps.
- Sign up for a KeyWI trial
- Connect your Search Console, Google Ads, and Analytics (optional).
- Answer a few questions about your topic
- Directly receive insights about your competitors in search
Try it in our 14 day free trial
Ready to try this new feature out? Don't worry, there are no costs involved. Just sign up here and start your free 14 day trial. Save time in research, start creating! Rather schedule a demo first, no problem!
Need any help? Let us know via the chat!
Sam van Houten is Co-Founder of KeyWI, has an educational background in data science and is always eager to learn new stuff. Together with the KeyWI team he has been busy developing SEO software and understanding how to use code to automate and smarten SEO tasks.
